Personalize your welcome popups with the country name for your international visitors by using our Smart Tags feature, and increasing your conversion rate by 15%. 

ADVANCED TACTIC

Personalize your welcome popups based on country

Improve the experience of international visitors with a personalized welcome

Group 1024 - <cite><span class="a">advanced</span><p><b>+15%</b>conversion rate</p></cite>Personalize your welcome popups based on country <div><p><b>Industry</b>Any</p><p><b>Type</b>Experiences</p></div>
Expected results
+15%

conversion rate

Industry

Any

Message type

Overlay

Tags

Smart Tags

When to use it?

If you have customers from all over the world and you’re on the hunt for new ideas to improve their user experience, this tactic is perfect for you!

The idea itself is very simple: personalize your welcome popups with the country name for your international visitors. But executing it could be hard… unless you use our Smart Tags feature!

If your website has a considerable amount of international traffic, you can immediately create a more memorable user experience for these visitors by mentioning the name of their country in your welcome popups.

With Smart Tags, you can personalize your popup for each visitor on autopilot, meaning that you don’t need to create a separate message for each country. 
Here is an example:

tactic 23 1 - <cite><span class="a">advanced</span><p><b>+15%</b>conversion rate</p></cite>Personalize your welcome popups based on country <div><p><b>Industry</b>Any</p><p><b>Type</b>Experiences</p></div>

Welcoming visitors who are coming from Denmark

tactic 23 2 - <cite><span class="a">advanced</span><p><b>+15%</b>conversion rate</p></cite>Personalize your welcome popups based on country <div><p><b>Industry</b>Any</p><p><b>Type</b>Experiences</p></div>

Welcoming visitors who are coming from Canada

How to set it up?

1. Step: Create a regular welcome popup

If you don’t have an existing campaign you want to personalize, here you can get a list of welcome popup templates and create a new one. Fine-tune it to your style.

tactic 23 3 - <cite><span class="a">advanced</span><p><b>+15%</b>conversion rate</p></cite>Personalize your welcome popups based on country <div><p><b>Industry</b>Any</p><p><b>Type</b>Experiences</p></div>

2. Step: Insert Smart Tag into the headline

The next step is to decide where you want to insert the name of the country dynamically. To do it, just simply insert the Country Name Smart Tag into the popup.

tactic 23 4 - <cite><span class="a">advanced</span><p><b>+15%</b>conversion rate</p></cite>Personalize your welcome popups based on country <div><p><b>Industry</b>Any</p><p><b>Type</b>Experiences</p></div>

3. Step: Add testimony to your headline (optional)

You can further optimize your campaign by adding a customer testimony to your headline. It is super cool if you are displaying a testimony in that country’s language that the visitor is coming from. For example for visitors coming from Denmark, you can display the testimony in Danish.

tactic 23 5 - <cite><span class="a">advanced</span><p><b>+15%</b>conversion rate</p></cite>Personalize your welcome popups based on country <div><p><b>Industry</b>Any</p><p><b>Type</b>Experiences</p></div>

Of course, in this case, the Smart Tag is not needed as you will need to display the campaign to your Danish visitors, only:

tactic 23 6 - <cite><span class="a">advanced</span><p><b>+15%</b>conversion rate</p></cite>Personalize your welcome popups based on country <div><p><b>Industry</b>Any</p><p><b>Type</b>Experiences</p></div>

You can continue to do this step to all of the countries where your visitors are coming from. You will only need to duplicate the original campaign, rewrite the testimony in the correct language and modify the Country rule.

4. Step: Launch your campaign

This is what it will look like for visitors from Denmark:

tactic 23 6 - <cite><span class="a">advanced</span><p><b>+15%</b>conversion rate</p></cite>Personalize your welcome popups based on country <div><p><b>Industry</b>Any</p><p><b>Type</b>Experiences</p></div>
tl kata - <cite><span class="a">advanced</span><p><b>+15%</b>conversion rate</p></cite>Personalize your welcome popups based on country <div><p><b>Industry</b>Any</p><p><b>Type</b>Experiences</p></div>

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