Exit rate is a website metric that measures the percentage of exits on a webpage. […]
Glossaryletter: e
Exit-Intent Technology
Exit-intent technology refers to tracking your visitors’ mouse movements from the moment they land on your website and detecting when they’re about to leave your page. […]
Embedded Content
Embedded content is a message type in OptiMonk. Using it, you can insert a wide variety of different content to your website easily, like opt-in or feedback forms, CTAs, banners, personalized copies, and product recommendations. You can personalize the content based on their source, country, number of visited pages, and the pages they visited. […]
Email Service Provider
An email service provider (ESP) is the technology a business employs to manage and deliver email marketing communications. MailChimp or Klaviyo are examples of email service providers. […]